When Morris “Chief” Bradman opened his store in 1981, he set out to stock only the best brand name products, provide his customers with personalised service and convenience, and make sure they got what they wanted.
A lot has changed in those 43 years. Today, Diplomat Trading is a global leader in this highly competitive market. Diplomat Trading has thousands of satisfied customers and millions of dollars in exports. The company represents the best names in consumer electronics, pro audio and pro DJ.
But some things never change. The Bradman family is still part of the company, in the tradition of family businesses.